If your restaurant doesn't offer delivery, you're missing out on a potentially lucrative revenue stream. The pandemic showed us that delivery service is more than just an afterthought. It can be a significant part of your business that provides countless benefits. Here are just a few reasons why offering delivery is a must.

More Revenue

The biggest perk of deliveries is that you can generate more revenue than ever before. Did you know that the average delivery order has a check increase of about 20 percent compared to dine-in? Hungry people tend to be more generous when ordering through an app, giving you the chance to earn more per ticket.

But that's not all. Because delivery doesn't require dine-in space, you're free to fulfill more orders in a shorter timeframe. Delivery can become a sizeable revenue stream that surpasses even in-person dining.

Reaching New Customers

When you work with an online delivery platform, you have the chance to reach diners who have never heard of your restaurant before. Delivery apps put your establishment in front of more people, allowing you to tap into markets you've never entered.

Plus, online delivery opens doors to creating a virtual restaurant. With nothing but an online space and digital menu, you can build an entirely new brand that caters to a different market segment than your primary business.

Expanding with Lower Overhead Costs

If you start a virtual restaurant, you can do so without a sizeable investment. Traditionally, expanding a restaurant business required significant upfront capital to invest in a new kitchen and dining space. That's not the case with delivery.

Your delivery customers don't have to visit a physical location. As a result, you can utilize your existing kitchen and resources. Make multiple virtual brands, reach out to as many diners as possible, and watch your business grow.

Boost Your Brand

The growth potential when focusing on delivery orders is nothing short of impressive. The burgeoning delivery market is ripe with opportunity, and you'd be remiss to ignore it. Whether your partner with a delivery app, start a new ghost kitchen restaurant or hire your own drivers, it pays to put your attention on delivery service.

Author Resource:-

Emily Clarke writes about business softwares and SaaS solutions. You can find her thoughts at restaurant branding blog.